Luxury for Men from Elemis

There’s no denying that the luxury beauty market for women is HUGE, but the market for men’s luxury beauty is also growing at an exponential rate. Men’s grooming is more popular than ever, with a shift in attitudes meaning that men are now proud to look after themselves, rather than …

Five Changes for your 40+ Skincare Routine

For many women, reaching 40 feels like a very significant point in their lives. You’re just old enough to not feel like a spring chicken any more (or maybe you’re lucky and you still do!) but you’re not over the hill in ANY way, shape or form. Many of us …

Introducing Pure Beauty’s Newest Brand – Nailtiques!

Here at Pure Beauty, we’re always thrilled to add a new range of products to our shelves. We’ve been feeling for a while that we lacked a comprehensive line which focused on the hands and nails, which is why we’re now stocking Nailtiques, an innovator in the worldwide nail care …

How to Energise Your Skin

With the days getting shorter and colder, many of us are suffering with a real lack of energy, and this can show through our skin. Complexions can become dull, eye bags are darker than ever and dryness can also be an issue. There are, however, a whole load of products …

The Best Masks for Oily Skin

Oily skin can be difficult to deal with; getting rid of the sebum is your main priority, but often your skin is producing that oil as an almost hysterical reaction to dryness – overcompensation of the worst kind. This means that the products you use need to not only mop …