Why Sleep Should Be the Most Important Step in Your Beauty Routine

We all know that sleep is important. It’s the time when our body rests and repairs, going into standby mode to let the body focus on healing and processing the previous day. Lack of sleep can contribute to low mood and feelings of irritability, and can even cause insulin resistance, …

Cheat Your Way to a Dewy Complexion

You know those lucky people with naturally dewy skin who can just wake up, wash their face and leave the house without having to make any additional effort to make their skin look fantastic? Yeah…that’s not us! Here at Pure Beauty, we’re more than happy to admit that although we …

Look After Your Skin During the Festive Season

This time of year can be hard on your skin. The weather is harsh and cold, central heating dries you out, and there’s way too much drinking and merriment for most of us, all of which can result in a dodgy complexion. We like to take a proactive approach at …

Five Tips for Silky Hair

Do you ever look at other people and wonder just HOW they ended up with such perfect, silky hair, while you were blessed with something which makes you look like the lovechild of Doc Brown from Back to the Future and Tina Turner, circa 1986? Well, the chances are, those …

Cheat Your Way to Looking Well-Rested

We all know that 8 hours of restful sleep is the ideal amount, but sometimes it’s just not possible. Whether you’re putting in the extra hours at work, up with small children, studying or partying, there always seems to be something messing with your night’s sleep, so we thought we’d …