Photo by Dominika Gregušová While the last few years seem to have been absolutely dominated by the return of the brow, with millions of women doing everything they can to enhance the appearance of their eyebrows, here at Pure Beauty, we still believe that the lashes are hugely important too. …
Photo by Thought Catalog on Unsplash For many people, their scalp is simply the thing under their hair and they have the luxury of not really needing to think about it that often. However, if you suffer from a dry scalp, there’s a good chance that it’s at the forefront …
Photo by Stavrialena Gontzou on Unsplash For a long time, poker-straight hair was all the rage, which meant that our curly sisters were using chemicals and heat to control their curls. Recently, however, the “Curly Girl” movement (which is also popular with the guys, by the way!) has meant that …
Photo by Ilona Frey on Unsplash One of the things which separates high-end beauty products from those that you’d find on the shelves of the supermarket is the ingredients within. As well as being from sources which are expensive to grow and extract, there is often a lot of research …
Photo by Israelzin Oliveira from Pexels Whether you’re a lash extension devotee, wear falsies on a daily basis or simply love to flutter your natural lashes, you probably know how important it is to care for them properly. There are lots of different products out there which care for both …
