How to Take the Perfect Selfie

With cameras on mobile phones performing better than most dedicated snappers these days, the selfie is probably the most popular way for us to document our lives and looks. There is, however, a massive difference between a good selfie and a bad one, so we thought we’d put together a …

Product Focus: Elemis Targeted Toning Body Moisturiser

Some of our favourite skincare products, here at Pure Beauty, are actually the ones which concentrate on a different part of the body to the face, as they’re often highly innovative and unexpectedly potent. Elemis Targeted Toning Body Moisturiser is exactly such a product, so we thought we’d take the …

Products to take into the shower

Nothing beats a long, leisurely soak in the bath when you need to relax after a busy day, but sometimes a shower is all you have time for. While soft lighting and scented candles might be out, even if you are running in and out of the water, you can …

Skin Focus – Keratosis Pilaris

Keratosis Pilaris may sound like some sort of tropical disease, but it is in fact a really common skin condition which affects many people all over the world. It’s characterised by areas of rough, raised skin which looks permanently goose-pimpled, usually affecting the upper arms, buttocks and thighs. It’s completely …