Product Focus – Elemis Superfood AHA Glow Booster

What is it? Elemis Superfood AHA Glow Booster is a vegan friendly, prebiotic concentrate formulated to reveal healthy, glowing skin. What’s in it? It contains fermented pumpkin and acerola cherry, both of which are rich in brightening AHAs to help smooth away dull skin, while fermented rice water and green …

Beauty Fit for a Royal

Unlike many celebrities, you’ll never see a picture of members of the British Royal family looking bedraggled on a day off. In fact, beauty standards are so high for the Royals that the women are expected to look presentable at all times. With that in mind, we’ve looked into some …

Five Changes for your 40+ Skincare Routine

For many women, reaching 40 feels like a very significant point in their lives. You’re just old enough to not feel like a spring chicken any more (or maybe you’re lucky and you still do!) but you’re not over the hill in ANY way, shape or form. Many of us …

5 Beauty Secrets Everyone Should Know

There are people out there whose job it is to either look good at all times or make other people look good at all times. Models, actresses, people in the media and the make up and skincare gurus who look after them are fonts of beauty information and can teach …

Enjoy an apple a day at Pure Beauty

An apple a day keeps the doctor away, but did you know that this humble fruit is pretty good for our skin too? Well, it is and that’s why it is found in some of the well loved products we sell her at Pure Beauty. We adore the Dermalogica UltraCalming™ …