How the Humble Apple is Supercharging Skincare

Photo by Anthony Ievlev on Unsplash The phrase “an apple a day keeps the doctor away” was first used in 1866, and in the few hundred years since then, we’ve come to appreciate just how good apples are for us. Plenty of skincare brands have also caught on to how …

Pamper Dad This Father’s Day

Photo by Tim Mossholder on Unsplash Father’s Day is almost upon us, and while the gift buying should probably have been done already, that might be easier said than done. A survey revealed that over half of the people asked found their Dad to be the most difficult member of …

Give Yourself a Professional-Grade Treatment

Photo by Sora Shimazaki from Pexels There is often a difference between the types of products that a professional would use on your skin and the standard ones that you’d pick up on the High Street. Here at Pure Beauty, however, we stock a vast number of products which are …

You’ve Heard of K-Beauty – Now Try J-Beauty!

For the last 12 months, the beauty community has been obsessed with all things Korean. K-Beauty is a beauty trend, inspired by the Korean way of doing things, and can involve up to ten different products to tackle any skin issues you might have. J-Beauty is, as you might have …

The Wonders of Water

We all know that water is an important part of our diet. Drinking plenty of fluids allows the body to function correctly and helps us to avoid dehydration. Dehydrated bodies can suffer from dry skin, tiredness, dark circles around the eyes and a whole other list of symptoms that can …