Why Vitamin E Should Be Part of Your Skincare Routine

Vitamin E has been used in skincare for decades. It’s a fat soluble vitamin which is found in many foods including vegetable oils, cereals, meat, poultry, eggs, fruits, vegetables, and wheat germ oil. It has many uses besides keeping your skin in good condition and can be taken as a …

Know your niacinamide

Retinol, Salicylic Acid and Vitamin C are talked about a lot in the beauty world, but have you heard of Niacinamide? Nowhere near as scary as it sounds, Niacinamide is an active, water-soluble form of Vitamin B3 and it helps improve the appearance of enlarged pores, hyper pigmentation, uneven skin …

FREE! Dermalogica Ultimate Masque Kit – What’s Inside?

Anyone who knows anything about skincare knows that masques (or masks, depending on which you prefer) are big business at the moment. They’re great to use on their own, or even ‘multi-masking’ which means using a targeted treatment on different parts of your face. At the moment, we’re offering a …

Live a Luxurious Life with Pure Beauty

Even if you’re the most down-to-earth person, rarely opting for anything expensive or flashy, you probably still enjoy a little luxury every now and again. Here at Pure Beauty, we’re firm believers that everybody deserves a treat now and again, and if you reserve your luxuries for treating your face, …

Pomegranate Power

Many of the products that we sell harness the power of nature in one way or another, packing in ingredients which are derives from plants, fruits and other organic origins. Today, we want to turn your attention to some amazing products which use potent pomegranate to improve your complexion. Pomegranate …