When you work in the beauty industry, you see how cyclical some of the trends are. Something which is an ESSENTIAL product one week is resigned to the bathroom bin the next. Here at Pure Beauty, we advocate a beauty regime which is a lot more sustainable than that, and …
With the weather going from one extreme to another, it’s hard to know if we should be following a hardcore hot weather skincare routine, or reaching for the wet weather gear! All we know is, we’re keeping our skincare as balmy as the current weather with these, our five favourite …
When it’s your job to make people look amazing, you pick up lots of tricks along the way, which is why we find make up artists some of the biggest fountains of knowledge when it comes to skincare and beauty. They’re paid to make top celebrities look stunning on the …
Sun cream, sweat and dirt, as well as make-up, are a part of daily life in the summer, but your skin won’t thank you for not cleaning it away at the end of the day. At Pure Beauty Online, we sell products from some of the most well regarded companies …
For many women, reaching 40 feels like a very significant point in their lives. You’re just old enough to not feel like a spring chicken any more (or maybe you’re lucky and you still do!) but you’re not over the hill in ANY way, shape or form. Many of us …
