Whether you’re preparing your skin to apply makeup or just want to improve your complexion to allow you to feel more confident with a bare face, using a primer should be a part of your everyday routine. However, not all primers are created to suit every skin type so choosing …
Let’s face it, so far, this winter is proving to be brutal to our skin and we haven’t even reached December yet! A drop-in temperature, icy winds, driving rain and a lack of sunshine can leave not only our mood a little blue, but out skin a little grey too – …
When you work in the beauty industry, you see how cyclical some of the trends are. Something which is an ESSENTIAL product one week is resigned to the bathroom bin the next. Here at Pure Beauty, we advocate a beauty regime which is a lot more sustainable than that, and …
Thanks to airbrushing and Instagram ‘celebrities’, the quest for perfect skin seems to have become even more unattainable. Everyone’s skin seems to be blemish free, and open pores are buffed into oblivion with the help of re-touching. While we can’t promise to give you skin like an Instagram model, we …
Most people have heard of glycerin, as it’s got so many different uses, but did you know that it’s also really good for your skin? Glycerin is what’s known as an ‘humectant’, which means that it attracts water, making it an ideal ingredient in moisturiser. It’s also an emollient, says …
