Roses are Red…and Good for Your Skin!

It’s often argued that roses are one of nature’s finest creations. Many authors and poets use their beauty as a standard by which to compare all others, and they are well known for their sweet smell. What you may not know is that rose oil and rosewater are also incredible …

It’s Official – Primers are Here to Stay!

When you work in the beauty industry, you see how cyclical some of the trends are. Something which is an ESSENTIAL product one week is resigned to the bathroom bin the next. Here at Pure Beauty, we advocate a beauty regime which is a lot more sustainable than that, and …

Minimalist Beauty – What are the Essential Steps?

In recent years, beauty and skincare have taken off in a big way, much to our delight. Every celebrity has their own range of products, people are taking beauty routines from far-flung shores like Korea and everyone is taking their skincare just a bit more seriously. But, with people’s daily …

Product Focus – Decleor Cica Botanic Oil

What is it? Decleor Cica Botanic Oil is a blend of several different oils, each chosen for its specific properties and potency. What’s in it? Bourrache botanical oil: To correct deficiencies in skin lipids and increase skins elasticity. Musked rose botanical oil and blackcurrant botanical oil: For cell repair. Soy …

Five Beauty Products You Should Avoid and What to Replace Them With

One of the things we love about beauty products is that many companies strive to invent and innovate, putting money back into researching the best and newest ingredients to use on your skin. With new discoveries comes the realisation that some old methods should be left in the past, and …