What is Slow Beauty and Why Should I Be Taking Notice?

2019 has well and truly been a year for new beauty movements, from Korean-inspired K-Beauty to Japanese inspired J-Beauty and everything in between, we feel like we learnt a lot about what beauty really means. Although the concept of Slow Beauty may seem like a new one, it’s actually been …

Get a Little Bit of Lykke in Your Lives

Between last years’ obsession with all things hygge and the UK’s fondness for IKEA, were all getting a lot more Scandi in our lives than we did ten years ago. If you’re not sure what hygge was all about, one definition says that it’s “a quality of cosiness and comfortable …

Five Beauty Products You Should Avoid and What to Replace Them With

One of the things we love about beauty products is that many companies strive to invent and innovate, putting money back into researching the best and newest ingredients to use on your skin. With new discoveries comes the realisation that some old methods should be left in the past, and …

Let Pure Beauty look after your hands

We exposure our hands to external factors such as pollution, UV radiation and harsh washing up chemicals every day, but how often do you actually really give them the TLC they deserve, and need? We know to take care of our complexion and our body, but our hands seem to …