Where to Focus Your Anti-Ageing Efforts

We’ve all got that one friend who looks as though she isn’t ageing, and there’s a good chance that’s because she has a strict and stringent anti-ageing regime. A proper routine will consist of using several products to target several individual areas, rather than expecting one product to do everything. …

The Best Products for Collagen Synthesis

Most of us have heard of collagen, and although for some it’s still synonymous with the huge lip implants of the early 90’s, collagen is actually a key component of the skin. As we get older, our body isn’t able to produce as much collagen, which is why the skin …

Embracing ALL Skin Types with Pure Beauty

When you have a really specific skin type, searching for cosmetics and skin care which suit you can be utterly exhausting at times. However, every so often we happen upon a product which is designed to help ALL skin types, making it the real MVP of skincare! Today, we’re rolling …

Younger Looking Skin with the Elemis Pro-Collagen Range

For many of us, the word ‘collagen’ brings to mind images of Pamela Anderson’s over-inflated lips in the mid-nineties after she started on her plastic surgery journey. However, collagen is actually a natural element which is produced in the body and is responsible for keeping our skin looking plumped up …