CoEnzyme Q10 – The Popular “New” Ingredient You’ve Been Using for Years

Image Source We’ve spoken many times about how the beauty industry can be subject to the same fads and fashions as any other industry, especially when it comes to the “next best” ingredients. In the mid-90’s and early noughties, it seemed that you couldn’t walk into a skincare aisle without …

Stay Cool as a Cucumber with Pure Beauty

Photo by Breakingpic The heat is currently driving us slightly mad, and all we can think about is cooling ourselves down as efficiently as possible. Thoughts of juicy fruits and cooling cucumbers are at the forefront of our minds, and we actually stock a surprising amount of products which harness …

Tackle Your Troublesome T-Zone

Of all the different areas of the face, the t-zone seems to be the most troublesome. Our customers often come to us or recommendations for dealing with their t-zone, be it too oily, too dry or prone to breakouts, and with that in mind, we’ve curated a list of products …

One of Your Favourites Has a New Formulation for November 2018

Dermalogica is a company that knows the perfection is achieved through constantly striving for better, which is why they’ve given their best-selling moisturiser a new formulation.  Dermalogica Skin Smoothing Cream is a customer favourite as it can be used by skin types from normal to dry, and the company has …

Product Focus: Decleor Anti-Ageing Discovery Kit

Here at Pure Beauty, we love it when our favourite brands release kits, because it means that we get to try things without needing to commit to buying the full size version. The latest kit to hit our shelves is the Decleor Anti-Ageing Discovery Kit, which is packed full of …