4 Reasons to Never Sleep in your Make-Up

Women of all ages know that sleeping in your make-up is a bad idea because it can clog your pores and lead to spots. However, there are actually a whole load of other reasons to wash your face before bed, some of which are actually far more disgusting than a …

When Do I REALLY Need to Start Using an Eye Cream?

Many women are under the impression that anti-ageing products don’t need to be used until the signs of ageing start to show, but if there’s one mantra that we at Pure Beauty stick to it’s “IT’S NEVER TOO SOON!”. Starting to use an eye cream as early as your twenties …

Get Your Glow on With Elemis

Now that the weather is starting to get cooler, many of us are thinking about how to maintain a glowing complexion through the winter. We all feel a lot healthier and happier when the summer glow is still with us, and hanging on to it for as long as possible …

Transform Your Skin for Under £50

So, you’ve decided to upgrade your skincare and you’ve got a set budget for doing so. It’s really tempting to go out and buy as many products as you can afford from your beauty budget, but actually splurging on one fabulous product which does several jobs could make a much …

Mistakes to Avoid For Every Skin Type

So often, when you read articles giving advice on skincare, they go for a very “one size fits all” approach which means that the advice is only good for a small portion of people reading it. However, there are several skin-specific mistakes that people make without realising they’re doing anything …