Embracing ALL Skin Types with Pure Beauty

When you have a really specific skin type, searching for cosmetics and skin care which suit you can be utterly exhausting at times. However, every so often we happen upon a product which is designed to help ALL skin types, making it the real MVP of skincare! Today, we’re rolling …

A Beginners Guide to Better Skin

Working with beauty products, day in, day out, means that we at Pure Beauty come into contact with a lot of different people, all of whom have different skin and different issues. It’s taught us that, although every single face is different, there are a few basic truths which remain …

Younger Looking Skin with the Elemis Pro-Collagen Range

For many of us, the word ‘collagen’ brings to mind images of Pamela Anderson’s over-inflated lips in the mid-nineties after she started on her plastic surgery journey. However, collagen is actually a natural element which is produced in the body and is responsible for keeping our skin looking plumped up …

Un-Mask Your Beauty with Elemis

If you’re a regular here at beauty, you might have noticed that we now sell Elemis products, the award-winning skincare brand which offers powerful products with natural ingredients. Some of the best-selling products from Elemis are their masks which come in a range of varieties, each with a different targeted …

Treat Yourself this Spring

In our experience, many women refrain from treating themselves to high-quality cosmetics because they feel guilty or like they shouldn’t be spending money on themselves. However, I think most families would agree that when Mum is happy, the rest of the family is happy too, which means that you should …