Banish The Brassiness from Your Blonde This Spring

Photo by Katie McBroom on Unsplash If the celebs and catwalks are anything to go by (and let’s face it, they usually dictate the newest trends) then icy blonde is going to be THE coveted hair colour this Spring. If you’re lucky enough to have natural baby-blonde locks, you’re already …

Does Everyone Need to Use a Toner?

Even people with little or no interest in beauty or skincare will be able to tell you that the standard is “cleanse, tone, moisturise”. However, the ‘tone’ step is probably the one which is most misunderstood. Everyone knows why you need to clean your skin, and it’s easy to work …

Five Beauty Benefits of Yoga

Yoga is an ancient form of exercise that focuses on strength, flexibility and breathing to boost physical and mental wellbeing. The main components of yoga are postures – a series of movements designed to increase strength and flexibility – and breathing. There’s some evidence that regular yoga practice is beneficial …

Clear Away Oil at Pure Beauty

Let’s face it, oily skin can be a nightmare. Oily skin occurs when there is an over production of sebum from the sebaceous glands that are under your skin’s surface. Sebum is made of fats and while it can help to protect and moisturise your skin and keep your hair …

Flower power at Pure Beauty

The power of flowers isn’t something to be underestimated. They can brighten up a rainy day, show someone they are loved and can also help care for your skin. For centuries, people have been using the power of flowers and plants to help soothe and improve the skin and today, …