Does Everyone Need to Use a Toner?

Even people with little or no interest in beauty or skincare will be able to tell you that the standard is “cleanse, tone, moisturise”. However, the ‘tone’ step is probably the one which is most misunderstood. Everyone knows why you need to clean your skin, and it’s easy to work …

Protect Yourself from the “Beast from the East”

Here at Pure Beauty HQ, we’re well in the grips of The Beast from the East and although the first few couple of days were a bit of a novelty, we’re totally over the cold weather and havoc it’s playing with our skin! If you’re snowed in and need some …

Detox Your Body for the New Year

We all tend to over-do things between Christmas and New Year, consuming far too much in the way of rich foods and alcohol and having a ‘January Detox’ is an almost yearly occurance to try to undo all the excesses of December. Here at Pure Beauty, we also think that …