If you are into plumping products, you will no doubt of noticed that ‘hyaluronic acid’ is an ingredient that is being used more often, but do you know why? Essentially, hyaluronic acid works a little bit like a sponge because it holds onto water and keeps it in the skin. …
Keeping your face clean is absolutely vital for maintaining the delicate balance of your skin, but some normal cleansers just aren’t powerful enough to melt away your make-up, especially if you’re using a lot of waterproof or oil-based products. Here at Pure Beauty, we carry several products which are designed …
Although Christmas is supposed to be a holiday, for most adults it can be the most exhausting part of the year. Between shopping, cooking, work parties, nativity costume making, present wrapping and all the other things we do to make it magical for our families, it often feels like we …
Many women are under the impression that anti-ageing products don’t need to be used until the signs of ageing start to show, but if there’s one mantra that we at Pure Beauty stick to it’s “IT’S NEVER TOO SOON!”. Starting to use an eye cream as early as your twenties …
The delicate skin around the eyes is the first place to see the signs of ageing. This is partly because this skin in this area is one tenth as thick as the rest of your face making it is more susceptible to looking inflamed, grey, tired and lined. Doesn’t sound …
