How to Take the Perfect Selfie

With cameras on mobile phones performing better than most dedicated snappers these days, the selfie is probably the most popular way for us to document our lives and looks. There is, however, a massive difference between a good selfie and a bad one, so we thought we’d put together a …

Your Skin Type is Changing – What’s the Cause?

It’s very common for people to have one skin type their whole life and then for things to change – dry skin becomes oily, oily skin becomes sensitive, or skin which has always been ‘normal’ suddenly presents you with issues. As common as this may be, there are often underlying …

Protect Yourself from the “Beast from the East”

Here at Pure Beauty HQ, we’re well in the grips of The Beast from the East and although the first few couple of days were a bit of a novelty, we’re totally over the cold weather and havoc it’s playing with our skin! If you’re snowed in and need some …

It’s Never too Late to Start Reversing Wrinkles

Here at Pure Beauty we’ve had so many conversations with older ladies who don’t follow a skincare routine, purely because they think it’s too late to pro-actively try to reverse their wrinkles. The truth is, it’s NEVER too late to start following a proper skincare routine and we have a …

Light up your skin with Pure Beauty

Just as fireworks will soon light up the night sky, if you look after your skin, it will sparkle too. At Pure-Beauty we offer a range of outstanding beauty products that help your skin look great so you can feel the very best you. Today we are showcasing some of …