Photo by Ron Lach from Pexels In recent years the humble skincare routine has evolved from being simple “cleanse, tone, moisturise” to something resembling a full day at a spa. The influence of beauty routines from other countries has also made a difference to the way we are using skincare. …
Photo by Israelzin Oliveira from Pexels Whether you’re a lash extension devotee, wear falsies on a daily basis or simply love to flutter your natural lashes, you probably know how important it is to care for them properly. There are lots of different products out there which care for both …
The word “microbiome” seems to pop up almost everywhere these days, from food and drink to daily supplements, and it’s often used in reference to our stomach. However, microbiome doesn’t just relate to your gut, but any ecosystem of bacteria, including the one living on your skin. Many companies have …
Photo by Sora Shimazaki from Pexels There is often a difference between the types of products that a professional would use on your skin and the standard ones that you’d pick up on the High Street. Here at Pure Beauty, however, we stock a vast number of products which are …
For those of us with sensitive skin, feeling like you’re a bit left out when it comes to the most potent ingredients can be frustrating. The majority of products which contain retinoids are just too irritating to sensitive skin, but they often do the things (like encouraging natural collagen and …
