Sunscreens for everyday protection

It might be cold outside right now, but even the faintest rays of sun dancing through the winter clouds can call for sunscreen. At Pure Beauty we are big believers in sunscreen being used as everyday protection because not does this keep your skin safe from the environmental elements, but …

Don’t let dry skin get you down

For many people, dry skin can be a big issue. The weather, cleaning products, air fresheners, and washing powder can all strip our skin of essential water and oils, leading to dryness and irritation as well as redness and embarrassment. At Pure Beauty we sell a range of problems that …

Pure Beauty’s Ultimate Autumn Survival Kit

Although the temperatures are still relatively mild, the grey skies and rust-coloured leaves are reminding us that Autumn is here. We love this time of year, with Halloween and Bonfire Night to look forward to, as well as cosy evenings in front of the fire and warming stews for dinner. …

Pure Beauty’s Perfect Summer Swaps

When Spring finally becomes Summer, we all make lots of swaps on our every day stuff – cooler clothes come out of the back of the wardrobe, boots get swapped for sandals and coats are swapped for lighter jackets to see us through the warm evenings. It’s logical, also, to …

Five Reasons Why You Should be Wearing SPF Every Day

When you live in the UK, the weather is so unpredictable that it’s not unusual to be wearing a coat and gloves in the morning and a summer dress in the afternoon. As a result of this, we don’t have a culture of sunscreen use as they do in countries …