Everything You Need to Know About Retinol

Photo by Gabriel Gurrola on Unsplash What is retinol? Retinol is a type of vitamin that is a member of the retinoids family of vitamin A derivatives. This anti-aging ingredient is widely used and has been studied extensively. It works to minimise wrinkles, fine lines, enlarged pores, and other signs …

The Key to Winter Radiance from Pure Beauty

Photo by Alexandru Zdrobău on Unsplash One of the most common skincare complaints during the autumn and winter months is that many people feel their skin lacks radiance. Between the cold weather, moving in and out of centrally heated spaces, and the general harshness of the winter months, it’s not …

Sunscreens for everyday protection

It might be cold outside right now, but even the faintest rays of sun dancing through the winter clouds can call for sunscreen. At Pure Beauty we are big believers in sunscreen being used as everyday protection because not does this keep your skin safe from the environmental elements, but …