Let’s hear it for cleansers at Pure Beauty

Sun cream, sweat and dirt, as well as make-up, are a part of daily life in the summer, but your skin won’t thank you for not cleaning it away at the end of the day. At Pure Beauty Online, we sell products from some of the most well regarded companies …

Five Changes for your 40+ Skincare Routine

For many women, reaching 40 feels like a very significant point in their lives. You’re just old enough to not feel like a spring chicken any more (or maybe you’re lucky and you still do!) but you’re not over the hill in ANY way, shape or form. Many of us …

Why Vitamin E Should Be Part of Your Skincare Routine

Vitamin E has been used in skincare for decades. It’s a fat soluble vitamin which is found in many foods including vegetable oils, cereals, meat, poultry, eggs, fruits, vegetables, and wheat germ oil. It has many uses besides keeping your skin in good condition and can be taken as a …

Illuminate Your Skin at Pure Beauty

You will have noticed that it is light when you wake up at the moment, and light when you go to bed as we head towards the longest day of the year. With more time in the day, many of us try to squeeze even more into our lives, so …

Korean Skincare the Pure Beauty Way

When people hear the phrase “Korean skincare”, many assume that this means that all of the products need to be of Korean origin, making it a little inaccessible to us in the West. However, Korean skincare is more of an ethos than a strict list of products, containing a number …