5 Beauty Secrets Everyone Should Know

There are people out there whose job it is to either look good at all times or make other people look good at all times. Models, actresses, people in the media and the make up and skincare gurus who look after them are fonts of beauty information and can teach …

Enjoy an apple a day at Pure Beauty

An apple a day keeps the doctor away, but did you know that this humble fruit is pretty good for our skin too? Well, it is and that’s why it is found in some of the well loved products we sell her at Pure Beauty. We adore the Dermalogica UltraCalming™ …

What is Triple Cleansing and Why Should You Be Doing It?

Having a good beauty routine isn’t just about the products you use, but also about how and when you use these products. Learning to optimise your skincare routine means working out what products are best for your skin and how to use them for maximum benefit, which is where triple …

Korean Skincare the Pure Beauty Way

When people hear the phrase “Korean skincare”, many assume that this means that all of the products need to be of Korean origin, making it a little inaccessible to us in the West. However, Korean skincare is more of an ethos than a strict list of products, containing a number …

Prepare Dry Skin for Foundation

For many people with dry skin, foundation is a constant problem. Even formulas which are marketed for dry skin can often cling to areas of dryness and make the face look patchy. In fact, one of the only foolproof ways to get make up to sit well on dry skin …