Wash Away Waterproof Make-Up With Ease

Photo by Ron Lach  Waterproof make-up is a godsend in many ways, allowing us to stay looking perfect all day without the risk of sweat, rain or other moisture melting it away. However, the real challenge with waterproof make-up is finding products which will actually cleanse it away. Anything water-based …

Refresh and Revitalise: The Power of Mists in Your Beauty Routine

Photo by cottonbro studio From setting makeup to providing a burst of refreshing moisture throughout the day, facial mists have become indispensable allies for skincare enthusiasts worldwide. Here, we delve into the science behind these rejuvenating elixirs, uncovering their ability to soothe, tone, and revitalise the skin. Whether you’re combating …

Get Bedtime Right with Our Nighttime Beauty Products

Photo by Sora Shimazaki Here at Pure Beauty, we find that people seem to fall into three categories; those of us who fall into bed without giving our faces a second thought, those of us who have a comprehensive nighttime beauty routine that we perform without fail and then there …

A Moment on the Lips…

Photo by Sergey Chetvertnykh Winter can be particularly harsh on your lips, as the cold and dry air can strip away the natural moisture, leaving them vulnerable to dryness and chapping. The low humidity levels during winter can accelerate the evaporation of water from the delicate skin on the lips, …

Our Top Five Face Masks

Photo by KoolShooters In the pursuit of healthy and radiant skin, we often venture into the world of elaborate skincare routines. Yet, amidst the multitude of products and treatments, a simple and often underestimated hero emerges: the face mask. From detoxification and deep cleansing to hydration and revitalisation, these unassuming …