They’re Never Too Young for Skincare!

If you’re a parent who takes care of their skin and spends time on a proper skincare routine, there’s a good chance that your kids have seen you do it, and maybe they even ask to join in! There are some incredibly potent products on our site that are strictly …

Un-Mask Your Beauty with Elemis

If you’re a regular here at beauty, you might have noticed that we now sell Elemis products, the award-winning skincare brand which offers powerful products with natural ingredients. Some of the best-selling products from Elemis are their masks which come in a range of varieties, each with a different targeted …

Treat Yourself this Spring

In our experience, many women refrain from treating themselves to high-quality cosmetics because they feel guilty or like they shouldn’t be spending money on themselves. However, I think most families would agree that when Mum is happy, the rest of the family is happy too, which means that you should …

Elemis Beauty Oils

Oils can have many uses in the world of beauty, aiding with everything from rehydration to relaxation and our newest brand, Elemis, has an oil for just about everything. We thought we’d take a look at some of the most popular oils from their ranges to give you an overview …

Combat Redness with Pure Beauty

There are a whole load of reasons for redness on the face, many of which can be easily combatted by using the right product. Here at Pure Beauty we’ve got a whole arsenal of anti-redness products to choose from so we thought we’d tell you about five of our favourites, …