Why Prebiotic Beauty Should Be Part of Your Routine

We’ve all heard of probiotics, either the little drinks that you can buy in the supermarket to help your tummy or the pills you can take to aid your inner wellbeing. But as well as probiotics, using prebiotics can also be beneficial, especially to your skin. Prebiotics are a type …

Five Key Rules for Dealing with Acne

Did you know, the most recent NHS data suggests that up to 80% of people aged 11 to 30 have dealt with acne? If that’s the case, then why don’t we talk about it? Acne seems to be a condition which we don’t discuss, maybe because of the stigma and …

It’s Official – Primers are Here to Stay!

When you work in the beauty industry, you see how cyclical some of the trends are. Something which is an ESSENTIAL product one week is resigned to the bathroom bin the next. Here at Pure Beauty, we advocate a beauty regime which is a lot more sustainable than that, and …

It’s Not Just the Weather That’s Getting Balmy!

With the weather going from one extreme to another, it’s hard to know if we should be following a hardcore hot weather skincare routine, or reaching for the wet weather gear! All we know is, we’re keeping our skincare as balmy as the current weather with these, our five favourite …

Red Carpet Beauty Secrets

When it’s your job to make people look amazing, you pick up lots of tricks along the way, which is why we find make up artists some of the biggest fountains of knowledge when it comes to skincare and beauty. They’re paid to make top celebrities look stunning on the …