Five Key Rules for Dealing with Acne

Did you know, the most recent NHS data suggests that up to 80% of people aged 11 to 30 have dealt with acne? If that’s the case, then why don’t we talk about it? Acne seems to be a condition which we don’t discuss, maybe because of the stigma and …

Incredible Ingredients – Niacinamide

The brands that we sell here at Pure Beauty all have one thing in common – attention to detail. From the packaging to the ingredients, all of our brands focus on every little detail of their products to give you the best skincare available. We care just as deeply about …

Know your niacinamide

Retinol, Salicylic Acid and Vitamin C are talked about a lot in the beauty world, but have you heard of Niacinamide? Nowhere near as scary as it sounds, Niacinamide is an active, water-soluble form of Vitamin B3 and it helps improve the appearance of enlarged pores, hyper pigmentation, uneven skin …

Keep your skin calm thanks to Pure Beauty products

Whether it’s cold, raining, snowing or windy, our skin reacts to the winter elements in different ways, and not always in the way we would like it to. At Pure Beauty we stock a range of outstanding products from exemplary brands and today we are looking at how you can …

Dealing With a Last Minute Spot Emergency

We’ve all been there – an important day arrives, be it the first day of a new job, a date or an interview, and lo and behold, we wake up with a rather unfortunate pimple in a very noticeable place. You need a way to get rid of it, and …