The Key to Winter Radiance from Pure Beauty

Photo by Alexandru Zdrobău on Unsplash One of the most common skincare complaints during the autumn and winter months is that many people feel their skin lacks radiance. Between the cold weather, moving in and out of centrally heated spaces, and the general harshness of the winter months, it’s not …

New Year, New Skincare Routine

Photo by cottonbro from Pexels The beginning of a new year is often a time where people want to make a change, start something new or make a pledge to overhaul an old behaviour. New Year’s resolutions are usually started with the best intentions but don’t always make it past …

Does Everyone Need to Use a Toner?

Even people with little or no interest in beauty or skincare will be able to tell you that the standard is “cleanse, tone, moisturise”. However, the ‘tone’ step is probably the one which is most misunderstood. Everyone knows why you need to clean your skin, and it’s easy to work …

Pure Beauty’s Ultimate Autumn Survival Kit

Although the temperatures are still relatively mild, the grey skies and rust-coloured leaves are reminding us that Autumn is here. We love this time of year, with Halloween and Bonfire Night to look forward to, as well as cosy evenings in front of the fire and warming stews for dinner. …

Product Focus – Elemis Superfood AHA Glow Booster

What is it? Elemis Superfood AHA Glow Booster is a vegan friendly, prebiotic concentrate formulated to reveal healthy, glowing skin. What’s in it? It contains fermented pumpkin and acerola cherry, both of which are rich in brightening AHAs to help smooth away dull skin, while fermented rice water and green …