Sunscreens for everyday protection

It might be cold outside right now, but even the faintest rays of sun dancing through the winter clouds can call for sunscreen. At Pure Beauty we are big believers in sunscreen being used as everyday protection because not does this keep your skin safe from the environmental elements, but …

Face masks that will give you healthy, glowing skin

You might think you do enough to look after your skin, but adding a face mask into your beauty regime can give you a healthy glow and also a little bit of extra ‘me time’. At Pure Beauty we stock a range of masks that offer something for everyone, whatever …

Plump Your Way to Perfection

In most situations, if someone described you as ‘plump’, you’d probably be pretty miffed, but when it comes to skin, plumped-up actually equals pretty perfect! Having skin which is plumped and healthy means that wrinkles and fine lines disappear and signs of ageing are erased, so with that in mind, …

Five Surprising Causes of Wrinkles

When it comes to wrinkles, for many of us, they’re a fact of life. While some people manage to make it to old age with barely a crease on their faces, most of us have to deal with some softening around the eyes and mouth at the very least. We …

Beauty Hacks to Help You Look Younger

While we’re big fans of growing old gracefully and embracing all of the changes that happen to our bodies as we get older, sometimes we all need a little boost. There are lots of little things that we can do to help to maintain a more youthful appearance, so we’ve …