Tighten up with Pure Beauty

Sagging skin is one of the more annoying signs of ageing, but one which most of us have to deal with at some point. As we age, our bodies’ ability to produce collagen, the thing that sustains the skins structure, and we usually need a little extra help to keep …

Protect Yourself from the “Beast from the East”

Here at Pure Beauty HQ, we’re well in the grips of The Beast from the East and although the first few couple of days were a bit of a novelty, we’re totally over the cold weather and havoc it’s playing with our skin! If you’re snowed in and need some …

Cleanse, tone and moisturise with Pure Beauty

We have said it before, and will say it again, but if you cleanse, tone and moisturise, morning and night, you are on your way to having great skin. We have had a look at the cleanse, tone and moisturise options from Dermalogica, Decleor and Elemis, the brands we stock …

Plumping Products at Pure Beauty

If you are into plumping products, you will no doubt of noticed that ‘hyaluronic acid’ is an ingredient that is being used more often, but do you know why? Essentially, hyaluronic acid works a little bit like a sponge because it holds onto water and keeps it in the skin. …

Let it snow with Pure-Beauty

As they do every year, the media are sending out a flurry of stories about how we are going to have the coldest winter ever and that record snow falls will see us stuck at home for days on end. While we question the reality of these predictions, thanks to …