Everything You Need to Know About Retinol

Photo by Gabriel Gurrola on Unsplash What is retinol? Retinol is a type of vitamin that is a member of the retinoids family of vitamin A derivatives. This anti-aging ingredient is widely used and has been studied extensively. It works to minimise wrinkles, fine lines, enlarged pores, and other signs …

Skin Cycling – What It Is and How to Do It

Photo by Min An In recent years, many skincare trends have popped up on social media, with TikTok being a particular font of information – although not all of it is accurate. For every decent bit of advice, there seems to be ten videos telling you to do something utterly …

Five Products to Protect Your Skin’s Own Barrier

Photo by Amanda Dalbjörn on Unsplash Most of us know that the skin is made up of a combination of different layers, which all perform their own function, but you may not know what the top layer, or barrier, is and does. Simply put, the skin barrier is a watertight …

The Best Acids to Use for Your Skin Type

Photo by Andrea Piacquadio The word “acid” can sound a little intimidating and can conjure up thoughts of scary chemical burns. But when used at the right concentrations, acids are actually some of the most beneficial ingredients available in skin care.There are different acids for different skin issues and they …

Stay Cool as a Cucumber with Pure Beauty

Photo by Breakingpic The heat is currently driving us slightly mad, and all we can think about is cooling ourselves down as efficiently as possible. Thoughts of juicy fruits and cooling cucumbers are at the forefront of our minds, and we actually stock a surprising amount of products which harness …