Show Your Lips Some Pure Beauty Love!

Looking after your lips is important for so many reasons; aside from the fact that chapped lips can look unsightly, they can also be painful, not to mention the fact that the lips are one of the first places to show the signs of ageing. Fortunately, we stock several products …

Younger Looking Skin with the Elemis Pro-Collagen Range

For many of us, the word ‘collagen’ brings to mind images of Pamela Anderson’s over-inflated lips in the mid-nineties after she started on her plastic surgery journey. However, collagen is actually a natural element which is produced in the body and is responsible for keeping our skin looking plumped up …

Add a serum to your beauty regime

Serums certainly aren’t new to a decent beauty skincare routine, but what many people don’t realise is that the right one can take you from good skin to great skin. Whether it’s an age-defying, glow-enhancing product or a moisture-boosting serum you’re looking for, at Pure-Beauty we think we have got one that …

Carry Your Bag on Your Arm, Not Under Your Eyes!

Getting older can be a wonderful thing; you aren’t running around after small children (unless they’re you’re grandkids and you can usually give them back before bedtime!), you have more time for yourself and most women feel more confident than ever in their fifties and sixties. Time, however, still marches …

Eyes that sparkle and shine

The  skin around the eyes is one of the first areas to reveal ageing and tiredness. It’s thin, delicate and particularly vulnerable to air conditioning, central heating, the elements and pollution. It therefore goes without saying if you want eyes that sparkle and shine, you need to given them a little TLC. Firstly, …