Five Reasons Why You Should be Wearing SPF Every Day

When you live in the UK, the weather is so unpredictable that it’s not unusual to be wearing a coat and gloves in the morning and a summer dress in the afternoon. As a result of this, we don’t have a culture of sunscreen use as they do in countries …

Banish make-up in the bedroom

As well as being screen and light free, you also want to your bedroom to be make-up free when you go to sleep. You might have had a really hard day, too many cocktails at the bar or just feel wiped out, but not taking off your make-up is really …

Five Tips for Looking Less Tired

One of the biggest complaints that we hear from our clients is that they feel they look tired, no matter what they do to combat it. From dark circles and lines around the eyes to a generally lacklustre complexion, the signs of tiredness are tricky to hide, so we thought …

Celebrities Who Love Our Ranges

Celebrities are often the first people to get to try high-end products, and they usually have a team of make-up artists, dermatologists and other experts on hand to recommend the very best skincare on the market. Here at Pure Beauty, we stock products from Elemis, Decleor, Dermalogica and Jan Marini, …

Follow This Guide to Get Your Smoothest Skin Ever

If you’re not one of those people who was blessed with ultra-smooth skin, you may look at those with a complexion like porcelain and wonder what sort of witchcraft they employ to help them get a perfect skin texture. However, there’s no great mystery to smooth skin, just a good …