When you work in the beauty industry, you see how cyclical some of the trends are. Something which is an ESSENTIAL product one week is resigned to the bathroom bin the next. Here at Pure Beauty, we advocate a beauty regime which is a lot more sustainable than that, and …
We seem to be hanging on to the last dregs of summer here in the UK, and although our summer dresses and sandals haven’t been consigned to the back of the wardrobe just yet, there’s no doubt that boot weather won’t be far away. A lot of our customers admit …
Having sensitive skin can be a minefield – you want to make sure that your complexion is clean and taken care of, but you don’t want to irritate your skin further. You probably stick with the same products you’ve always used because you’re scared to change, but using products which …
The brands that we sell here at Pure Beauty all have one thing in common – attention to detail. From the packaging to the ingredients, all of our brands focus on every little detail of their products to give you the best skincare available. We care just as deeply about …
There are many different types of beauty oils on the market, and there’s a good reason for that – oils are really versatile and can be used in a number of different ways to benefit your skin. Many people are still wary of the idea of using oils in their …
