The Five Most Common Triggers for Female Hair Loss

Hair loss for anyone can be upsetting and stressful, but female hair loss can seem all the more devastating because of the stigma which is attached to it. You may think that female hair loss is rare, but actually, an estimated eight million women in the UK have hair loss …

Product Focus: Elemis Targeted Toning Body Moisturiser

Some of our favourite skincare products, here at Pure Beauty, are actually the ones which concentrate on a different part of the body to the face, as they’re often highly innovative and unexpectedly potent. Elemis Targeted Toning Body Moisturiser is exactly such a product, so we thought we’d take the …

Cleanse your way to healthy skin

Cleansing is an essential steps for clear, healthy beautiful skin and has to be done morning and night, however tired you are, for the best and consistent results. The thing is, there are so many schools of thought on beauty routines, and more and more products being launched to the market, …