Add a serum to your beauty regime

Serums certainly aren’t new to a decent beauty skincare routine, but what many people don’t realise is that the right one can take you from good skin to great skin. Whether it’s an age-defying, glow-enhancing product or a moisture-boosting serum you’re looking for, at Pure-Beauty we think we have got one that …

Father’s Day with Pure Beauty

Father’s Day is just over a week away and if the men in your lives are anything like ours, they’re probably quite tricky to buy for! With the rise of male grooming reaching astronomical heights, there’s never been a better time to treat your Dad to some high-end skincare products, …

Make mine a mask

If your skin is feeling tired and tight and you need a super-fast complexion transformation, face masks are the way to go. Drowning you skin in a cloak of gorgeous ingredients and letting them soak in can help clean, sooth, smooth and restore your complexion, easing fine lines and erasing …

Feed your face at Pure Beauty

Ever wake up in the morning and feel that you skin just hasn’t recovered from the day before? The long, cold winter months, air conditioning, heating and pollution as well as stress, eating on the go and not drinking enough water, can all lead to our complexions suffering and being, well, …

Un-Mask Your Beauty with Elemis

If you’re a regular here at beauty, you might have noticed that we now sell Elemis products, the award-winning skincare brand which offers powerful products with natural ingredients. Some of the best-selling products from Elemis are their masks which come in a range of varieties, each with a different targeted …