Banish make-up in the bedroom

As well as being screen and light free, you also want to your bedroom to be make-up free when you go to sleep. You might have had a really hard day, too many cocktails at the bar or just feel wiped out, but not taking off your make-up is really …

Give a gift they will love this Valentine’s Day from Pure Beauty

Yes, flowers are pretty and chocolates taste great, but how about buying that special person in your life a Valentine’s gift that will keep giving long after the plastic red roses in your favourite restaurant have been put away for another year? With busy lives becoming the norm, we think …

How to Take the Perfect Selfie

With cameras on mobile phones performing better than most dedicated snappers these days, the selfie is probably the most popular way for us to document our lives and looks. There is, however, a massive difference between a good selfie and a bad one, so we thought we’d put together a …

Introducing Pure Beauty’s Newest Brand – Nailtiques!

Here at Pure Beauty, we’re always thrilled to add a new range of products to our shelves. We’ve been feeling for a while that we lacked a comprehensive line which focused on the hands and nails, which is why we’re now stocking Nailtiques, an innovator in the worldwide nail care …