Why Vitamin E Should Be Part of Your Skincare Routine

Vitamin E has been used in skincare for decades. It’s a fat soluble vitamin which is found in many foods including vegetable oils, cereals, meat, poultry, eggs, fruits, vegetables, and wheat germ oil. It has many uses besides keeping your skin in good condition and can be taken as a …

FREE! Dermalogica Ultimate Masque Kit – What’s Inside?

Anyone who knows anything about skincare knows that masques (or masks, depending on which you prefer) are big business at the moment. They’re great to use on their own, or even ‘multi-masking’ which means using a targeted treatment on different parts of your face. At the moment, we’re offering a …

Product Focus: Dermalogica Biolumin-C Serum

We love adding new products to our shelves, and we love telling you all about them even more. The latest product to come to Pure Beauty is a serum from Dermalogica called Dermalogica Biolumin-C Serum, but what does it do and who should be using it? Read on to find …

Natural Products from Pure Beauty

Here at Pure Beauty, we’re crazy about all things beauty related, but we do keep a special place in our hearts for products which are all, or almost, all-natural. These products take ingredients and inspiration from nature, harnessing the power of natural products and give us the confidence to use …