Everything You Need to Know About Retinol

Photo by Gabriel Gurrola on Unsplash What is retinol? Retinol is a type of vitamin that is a member of the retinoids family of vitamin A derivatives. This anti-aging ingredient is widely used and has been studied extensively. It works to minimise wrinkles, fine lines, enlarged pores, and other signs …

Five In-Flight Beauty Tips to Help You to Land Looking Fresh

Photo by Madjid Atmania It’s that time of year when many of us are jetting off on our holidays and for millions of us, this means travelling by plane to get to our destination. If you’re off to northern Europe, the flight time probably won’t be too bad, but if …

Stay Cool as a Cucumber with Pure Beauty

Photo by Breakingpic The heat is currently driving us slightly mad, and all we can think about is cooling ourselves down as efficiently as possible. Thoughts of juicy fruits and cooling cucumbers are at the forefront of our minds, and we actually stock a surprising amount of products which harness …

The Lesser-Known Benefits of Exfoliating

Photo by Monstera Anyone with even the most basic knowledge of skincare will know that exfoliating is an important step in your skin care routine, not just for your face but your whole body. Exfoliation is the process of removing dead skin cells that have built up on the surface …

Five Products to Energise Your Skin

At this time of year, one of the most common skin complaints that we hear from our clients is that they feel their complexion is dull and lacklustre. Winter can play havoc with your skin, with the harsh weather and central heating competing for the title of “what can dry …