10 Dos and Don’ts for Dry Skin

Don’t use a steamer or hot water on your face; hot water and steam completely dries out your skin by stripping away the skin’s own oils and causes more problems in the long run. Cool water is far kinder to dry skin Don’t use water-based moisturisers on your skin. Oil-based …

Product Focus: Dermalogica Biolumin-C Serum

We love adding new products to our shelves, and we love telling you all about them even more. The latest product to come to Pure Beauty is a serum from Dermalogica called Dermalogica Biolumin-C Serum, but what does it do and who should be using it? Read on to find …

Refine Your Look With Pure Beauty

When we think of someone who is refined, usually an upper class person who is well-educated and well-dressed springs to mind, however, when it comes to beauty, one doesn’t need elocution lessons or a personal dressmaker to be refined! Here at Pure Beauty, we stock several products which help to …

Five Face Washing Mistakes You Could Be Making

Washing your face might seem like the simplest thing in the world to do, but believe it or not there are certain techniques that you should be using, and other things which you should be avoiding altogether. At the risk of us sounding like we’re trying to teach grandma how …

Dealing with Stress the Pure Beauty Way

Most of us are aware that stress can have a profound effect on our bodies in lots of different ways, and the skin is one of the main places to suffer. From dryness to wrinkles to redness, stressed out skin is a real issue but fortunately we’ve got several products …