Incredible Ingredients – Niacinamide

The brands that we sell here at Pure Beauty all have one thing in common – attention to detail. From the packaging to the ingredients, all of our brands focus on every little detail of their products to give you the best skincare available. We care just as deeply about …

How to Curl Your Hair Without Heat

If you’re a fan of curly hair but were born with something resembling stair rods growing from your head, you probably spend a lot of time using heated appliances to achieve your preferred look. However, in this heat, using heated wands and other tools to curl your hair can be …

Introducing Dermalogica’s Newest Products

Every now and again, we add new products to our shelves, products that we feel really excited about sharing with our customers. This week, the products all come from Dermalogica and are from the Age Bright range. The Age Bright range is designed with two very specific purposes in mind …

Why Vitamin E Should Be Part of Your Skincare Routine

Vitamin E has been used in skincare for decades. It’s a fat soluble vitamin which is found in many foods including vegetable oils, cereals, meat, poultry, eggs, fruits, vegetables, and wheat germ oil. It has many uses besides keeping your skin in good condition and can be taken as a …

Illuminate Your Skin at Pure Beauty

You will have noticed that it is light when you wake up at the moment, and light when you go to bed as we head towards the longest day of the year. With more time in the day, many of us try to squeeze even more into our lives, so …