All the Mother’s Day Love Can Be Found at Pure Beauty

31st March is Mother’s Day and at Pure Beauty we think we have something the top mum in your life will love. Whether it’s a first-time mum, soon to be mum, mum of one, mum to many or a mum who came along and helped you when yours wasn’t around, …

Five Reasons Why You Should be Wearing SPF Every Day

When you live in the UK, the weather is so unpredictable that it’s not unusual to be wearing a coat and gloves in the morning and a summer dress in the afternoon. As a result of this, we don’t have a culture of sunscreen use as they do in countries …

Can You Actually Get Rid of Stretch Marks?

We’ve written in the past about stretch marks and what can cause them, but with bikini season just around the corner, we thought we’d take another look at stretch marks, what they are, what causes them and if it’s really possible to get rid of them altogether. What Are Stretch …

5 Underlying Causes for Redness

Facial redness is a daily issue for many of us, and although there are lots of products out there which can help, they don’t always address the underlying issue. A lot of facial redness is misdiagnosed as rosacea, which means that many of us go through the rigmarole of trying …

Changing Seasons, Changing Skincare

For many of us, a skincare routine is something which never changes from day to day and we stick rigidly to the same products. There is, however, wisdom which dictates that our skincare routine, and the products it’s made up of, should change with the season. While we aren’t advocating …