10 Dos and Don’ts for Dry Skin

Don’t use a steamer or hot water on your face; hot water and steam completely dries out your skin by stripping away the skin’s own oils and causes more problems in the long run. Cool water is far kinder to dry skin Don’t use water-based moisturisers on your skin. Oil-based …

Refine Your Look With Pure Beauty

When we think of someone who is refined, usually an upper class person who is well-educated and well-dressed springs to mind, however, when it comes to beauty, one doesn’t need elocution lessons or a personal dressmaker to be refined! Here at Pure Beauty, we stock several products which help to …

Five Face Washing Mistakes You Could Be Making

Washing your face might seem like the simplest thing in the world to do, but believe it or not there are certain techniques that you should be using, and other things which you should be avoiding altogether. At the risk of us sounding like we’re trying to teach grandma how …

Opt for UltraCalming For Your Sensitised Skin

Dealing with sensitised skin can be so tricky; finding products which don’t irritate your face is often trial and error, but the very act of trying new products can be enough to make your skin feel red, tight and itchy. Dermalogica have a whole range of products which are designed …

How to Minimise Your Acne Scars

Acne is one of the most common facial skin conditions, affecting  up to 80% of people in the UK in their teen years, according to the NHS website. Fortunately, most people grow out of it, with just 5% of sufferers dealing with breakouts beyond the age of 25, but even …