Stop Skipping the Toner Part of “Cleanse, Tone Moisturise”!

Photo by RDNE Stock project Skipping toner in your skincare routine might seem like a harmless time-saver, but it could be compromising your skin’s health. While cleansing removes dirt and makeup, and moisturising hydrates, toning plays a crucial role in balancing your skin’s pH, minimising pores, and preparing it to …

Soothe Your Skin With a Gentler Routine

Photo by Larm Rmah on Unsplash Something we see fairly often is clients opting for products and skincare routines which may be too powerful for their actual skin care needs. It’s tempting to always go for the most potent active ingredients or the products which promise to do the most, …

Debunking 5 Autumn Skincare Myths

Photo by Paul Green on Unsplash Autumn, with its crisp air and changing leaves, is a beautiful season. But as the weather cools down, our skin often needs extra attention. Unfortunately, there are many skincare myths circulating about autumn that can lead to skin problems. Let’s debunk five of the …

Are Your Spots Caused by Skin Purging?

Photo by Miaversa In our many years of experience with skincare, we’ve learned that very few people are blessed with the type of skin which never develops a blemish or two. In fact, over a third (34%) of UK adults have suffered from acne at some point in their life. …

Get Bedtime Right with Our Nighttime Beauty Products

Photo by Sora Shimazaki Here at Pure Beauty, we find that people seem to fall into three categories; those of us who fall into bed without giving our faces a second thought, those of us who have a comprehensive nighttime beauty routine that we perform without fail and then there …