Photo by Allef Vinicius on Unsplash A decade ago, if you’d have asked us what we thought the most important step is in our make-up application routine, we’d have probably given you numerous different answers. However, we’re not sure that “primer” would have been one of them. Fast forward to …
Many a times I have witnessed my boyfriend reaching for my Elemis Marine Cream to liberally slather it all over his face, without even cleansing first! After I warn him to slowly move away from the precious product shelf in my bathroom, he casually asks “why not? Skin’s all the …
Grey hair has been gaining popularity for a couple of years now, but the look seems to be most popular amongst younger women, choosing to dye their locks, rather than older women who are embracing their natural colour. However, with the likes of Jane Fonda and Sharon Osbourne proudly embracing …
We all know that we have to look after our skin if we want to keep it looking good, but because the eye area is delicate and thin, you sometimes need a little extra help. At Pure Beauty we pride ourselves on offering a range of first-class eye treatments that give …
We’ve all got that one friend who looks as though she isn’t ageing, and there’s a good chance that’s because she has a strict and stringent anti-ageing regime. A proper routine will consist of using several products to target several individual areas, rather than expecting one product to do everything. …
