Beauty Focus: Hyperpigmentation

Hyperpigmentation is, in simple terms, a darkening of the skin and can be caused by a number of factors, including scarring from acne, age, tiredness, excess sun exposure and even pregnancy. It’s caused by an increased melanin production in focused areas and most commonly occurs on the face, décolletage and …

Get started with Dermalogica

Every week it seems there are new beauty products coming onto the market that promise to keep your skin looking healthy and young as well as being kind to the environment and your pocket. It is little wonder that many people simply don’t know where to start when it comes …

Faking It – Top Tips for a Flawless Fake Tan

Even the most dedicated sun worshippers know that the most sensible way to get a tan is from a bottle, but there’s nothing more mortifying than LOOKING like you’ve faked it. Dark elbows and knees, streaks and poorly blended hair-lines are just a few of the fake tan faux-pas that …

Combatting Common Skin Complaints

Some of the most common skin complaints can often seem like the toughest to handle, and every skincare company claims to be the one and only which has the cure. Here at Pure Beauty Online, we don’t like to deal in absolutes and know that different things work for different …