Five Products to Take Your Lashes from Drab to Fab!

Photo by Dominika Gregušová While the last few years seem to have been absolutely dominated by the return of the brow, with millions of women doing everything they can to enhance the appearance of their eyebrows, here at Pure Beauty, we still believe that the lashes are hugely important too. …

Let Pure Beauty Love Your Lashes

Photo by Israelzin Oliveira from Pexels Whether you’re a lash extension devotee, wear falsies on a daily basis or simply love to flutter your natural lashes, you probably know how important it is to care for them properly. There are lots of different products out there which care for both …

What to do when your lashes need lengthening

Many clients come to Pure Beauty wanting to lengthen their lashes. Whether that is because, perhaps, they are naturally shorter and quite straight, or if it is because of overuse of products and make-up over the years. Or even conditions such as Madarosis, where the lashes fall out and take …

Pure Beauty’s Best Portable Products for Fast Makeup Refreshes

Photo by Giorgio Trovato on Unsplash Keeping your makeup looking fresh all day isn’t always realistic, especially when you’re running between meetings, commuting, travelling, or heading straight from work to dinner. That’s where a curated edit of compact, multi-tasking products becomes essential. In this guide we’re rounding up Pure Beauty’s …

Refresh and Revitalise: The Power of Mists in Your Beauty Routine

Photo by cottonbro studio From setting makeup to providing a burst of refreshing moisture throughout the day, facial mists have become indispensable allies for skincare enthusiasts worldwide. Here, we delve into the science behind these rejuvenating elixirs, uncovering their ability to soothe, tone, and revitalise the skin. Whether you’re combating …