Aromatherapy Associates Brand Focus

If you have ever delved into the world of Aromatherapy, you know how powerful it can be. Aromatherapy can be used to soothe not only the body, but the mind as well. Aromatherapy Associates is a world-leading, luxury brand specialising in well-being through therapeutic essential oil blends that have been …

Skincare Routine Ideas for Everyone

Sometimes it can be hard navigating the world of skincare and products. I am often asked what the best skincare line is, what are the best products to use and what routine would be best to do. Honestly, it will be different for every person. As much as it is …

Roses Aren’t Just for Valentine’s Day!

Photo by Poppie Pack on Unsplash Ah, February! That time of year when thoughts turn to romance, roses and all things Cupid related. Giving red roses may be an obvious romantic gesture today, but it wasn’t until the late 17th century that giving flowers became a popular custom. The act …

The Pure Beauty Guide to Winter Self-Care

Photo by Rodolfo Sanches Carvalho on Unsplash We’ve all seen the memes and pithy comments about how January feels like the longest month of the year and how it seems like a huge stretch of time until things start to get moving again. Once Christmas and New Year are out …

Make Up Tips for Skin Over 50

Photo by cottonbro from Pexels Here at Pure Beauty, we subscribe to the “beauty has no age limit” way of thinking and tend to stay away from silly rules about being “too old” for certain looks. Having said that, there’s no denying the fact that once you reach a certain …