Add a serum to your beauty regime

Serums certainly aren’t new to a decent beauty skincare routine, but what many people don’t realise is that the right one can take you from good skin to great skin. Whether it’s an age-defying, glow-enhancing product or a moisture-boosting serum you’re looking for, at Pure-Beauty we think we have got one that …

Father’s Day with Pure Beauty

Father’s Day is just over a week away and if the men in your lives are anything like ours, they’re probably quite tricky to buy for! With the rise of male grooming reaching astronomical heights, there’s never been a better time to treat your Dad to some high-end skincare products, …

Revive Your Skin with Pure Beauty

Even if you have what seems like a good skincare routine, it can be easy to get stuck in a rut with the same old products, which can sometimes leave your skin looking a little lacklustre. Sometimes it can do us good to change things up a little in order …

Un-Mask Your Beauty with Elemis

If you’re a regular here at beauty, you might have noticed that we now sell Elemis products, the award-winning skincare brand which offers powerful products with natural ingredients. Some of the best-selling products from Elemis are their masks which come in a range of varieties, each with a different targeted …

Elemis – the new kid on the Pure Beauty block

At Pure Beauty we have been stockists of two great brands, Decleor and Dermalogica, for several years. To add to our portfolio of products, we are delighted to now offer our customers a fabulous range of lotions, potions and so much more from Elemis. Elemis brings together the power of …